Friday, July 22, 2005

10. THE SKETCH

SYNOPSIS:
As a rule, sketches are good for your patch company and bad for you. Here's why. Art is subjective and you may not like what your patch company shows you. Art costs money so patch companies like to have your sketch as insurance; something they can point to and say "See, this is what you said you wanted". Poor artwork becomes your fault and they can justify charging you more money for additional art. Avoid sketches when possible and if your patch company insists on a sketch, beware.

DETAILS:
Some things require a picture. There's just no way around that. For example, if you want the totem pole at Camp Wapahachi on your patch, you're going to have to show the patch company what it looks like. If you want some abstract symbol or something which has been rendered before in whatever medium, you'll have to show them a picture. Some things just can't be described and a picture is truly worth a thousand words in those instances. However, for most Girl Scout® fun patches, the visual stuff is pretty common and can simply be verbally described. And, if that's the case, it will probably be in your best interest to avoid sketches. After all, the patch company knows what will work in embroidery and what won't, how much detail they can stitch, how much content will fit, how to arrange you ingredients into a pleasing design, and you don't. They are the art experts, not you. You'll both know that, so they should not put the burden of good art on you. That's their responsibility. You provide the concept. They provide the artwork.